“Nick, the weekend in Hollywood was great… your program is terrific and I really appreciate the speakers you brought in.”
-Ben Glass
I want to thank Nick and Jack for helping me make my dreams a reality. I came to them seeking advice for growing my business. Other people in the past have told me that my ideas and dreams for my business were unattainable. Jack and Nick teamed up with me to brand myself and have opened doors that, in the past, were closed. They have opened my mind to see all of the different ways to make my business successful and to take it to the next level. Thanks to them, today, I am in a position to achieve my business goals and am creating financial freedom for my family and my business partners.
Ronel Jumpp, CEO, Jumpp Investment Group LLC
Nick, We were interviewed live today by Fox 40 
When I met Nick and Jack, my business was called Total Census Solutions, which was relevant to the niche I first started in (Senior Housing), but to the rest of the world it was confusing and very forgettable. Just by reviewing my Bio, before we even had much time to speak, Nick and Jack shot back a bunch of ideas about how my business was really centered around getting people the maximum ROI in their advertising, and spun out The ROI Guy brand for me. In the past 2 years since they helped me reinvent my brand, my business has taken off! Now everywhere I go, people call me the ROI Guy, which is fun, however, the most important thing is they also know where to call when they need solutions for tracking their marketing campaigns and getting the greatest ROI! Oh yeah, and they also like to have a bit of fun too!
- Richard Seppala, The ROI Guy, 
“Hi this is Kimberlee Frank “The Real Estate Junkie” and I am writing to let you know how joining America’s PremierExperts® made a difference in my life. First off, I have shared the stage with a lot of people. However, it was always me having to impress my audience. Now, thanks to America’s PremierExperts®, I have a long list of credentials that allows me to get on any stage. The media coverage was out of this world. The friendship with Jack, Nick, and Lindsay is something that can not be replaced, we will always be connected. I have written many courses and wanted to write a book but never seemed to find time. With the help of America’s PremierExperts®, they made it happen and not in years but everything was done in just 12 months. I just wanted to say “Thanks”. I couldn’t have gotten this type of media coverage, book, and 
“I mentioned to you while we were in Hollywood that the day before I came, I got a call from a producer who found me through a press release and my participation in America’s PremierExperts®. I had a phone interview and received an email inviting me out for an all expenses paid shoot for a TV show, where they want me to talk all about my business and what I do. I just wanted you to know how much I enjoy working with you all and think what you are doing is terrific. The fact is, what you guys are doing works. There is absolutely no way they would have found me, nor would I have this interview without you guys. The great thing is I can use whatever they produce in my arsenal now and hopefully get more interviews. So, again, thank you for everything—it works!!!”
–Jennifer Myers, Realtor, First Time Homebuyer Expert
Peter Shankman built his business, HelpAReporterOut.com (“HARO” for short) first by creating a fan page on Facebook, this is basically like starting a group. The concept was that Peter knew lots of reporters, and he wanted to “help them out” by providing good expert sources for journalists to help them write their articles. Well, the list grew virally because a lot of smart businesspeople realized that this was a great resource to get some media coverage and free PR. And because Peter started the group on Facebook, it was easy to make it viral because friends could invite friends, and people who were browsing the profile of a member of the group, could see that they were a member of the group and check the group out for themselves.
Peter quickly outgrew the 5,000 fan limit on Facebook (which has since been raised) and moved his group to an email list where he sends emails three times a day with the “queries” from the journalists in them. He then utilized Twitter, to build his list even more. Peter sends out short messages on Twitter, called “tweets,” that go out to all of his followers. It’s an instant way for him to get the journalists’ queries out to his subscribers.
At the time of writing this article Peter has more than 40,000 “followers” on Twitter and more than 60,000 people on his mailing list. And he monetizes the list by selling ad space on his emails that go out three times daily, five days a week. If you do the math, you can see how profitable this business is for him and he built the business all on the back of social media.
Another great example of a business using social media is Blendtec. Blendtec makes commercial-strength blenders for consumers and started a YouTube video series called, “Will it blend?” where it shows you the strength of its blenders by blending things that you would think would break most blenders. Of course, the blender makes light work of everything it shows, but it does show some impressive stuff. One of its bigger videos was when it blended an iPhone when it first came out and was hard to get. It reportedly had more than 100,000 views in less than a week, and has now gotten more than 3.3 million views! A blender! And, Blendtec reportedly increased its sales five-fold in that same week. Now, its a real competitor in the consumer space for blenders, all because of social media.
In a totally unique business model, KOGI BBQ in Los Angeles is a mobile restaurant with multiple trucks serving, get this, a fusion of Korean and Mexican food. If there aren’t enough strange statements in that first sentence to make you cross-eyed, then I give up! Well, in any event, people love the food. It was very popular outside of nightclubs and other hot spots, however, there are many challenges to running a restaurant on wheels, namely, it’s not in a fixed location! So, the owners use Twitter to let patrons know where they are located and to offer specials. Talk about an instant way to generate more business! If business is slow, they can just send out a Tweet to drive more people to them!
