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  • Robots, Time Travel and The Interview of a Lifetime Tuesday, 01 July 2014, 8:28 pm

    It was almost as if I was dreaming when I heard the first words come out of his mouth. It took me right back to those hundreds of hours of CD’s that my high school tennis coach gave me to listen to.  […]

  • Why Personal Branding is Worth the Effort: Four Benefits of a CelebrityExpert® Brand Thursday, 26 June 2014, 4:38 pm

    We have written a great deal about personal branding in these blog entries and articles – and today, we are going to step back and review why personal branding is such a big deal to begin with. It’s not just a trend […]

  • Personal Branding 101: Tell Your Story Wednesday, 14 May 2014, 8:45 pm

    The marketplace is more competitive than ever before. The weak economy means that consumers and businesses are less likely to spend than they have been in the past, and the arrival of the internet means that the competition is truly global in […]

  • Celebrity Branding 101: Five Steps to a Stronger Personal Brand Monday, 21 April 2014, 4:21 pm

    A strong personal brand is critical for the success of your business. Specifically, a personal brand that positions you as a leading expert within your marketplace will make it easier to attract and retain clients, and make it possible to charge premium […]

  • Social Media Marketing: Four Reasons You Can’t Afford to Wait to Get Involved Friday, 11 April 2014, 4:09 pm

    We’ve written lately about how to get started on social media, but in case you’re not yet convinced that you need to get on social media, this blog entry is for you. As a business owner, social media platforms such as Facebook, […]

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