I chose Dicks Nanton Agency for their track record and cross industry insight that will assist me in the growth of my company, I’m very excited to be working with seasoned pros.”
Ray Reiss, Founder, KeepMyParentsAtHome.com
“I mentioned to you while we were in Hollywood that the day before I came, I got a call from a producer who found me through a press release and my participation in America’s PremierExperts®. I had a phone interview and received an email inviting me out for an all expenses paid shoot for a TV show, where they want me to talk all about my business and what I do. I just wanted you to know how much I enjoy working with you all and think what you are doing is terrific. The fact is, what you guys are doing works. There is absolutely no way they would have found me, nor would I have this interview without you guys. The great thing is I can use whatever they produce in my arsenal now and hopefully get more interviews. So, again, thank you for everything—it works!!!”
–Jennifer Myers, Realtor, First Time Homebuyer Expert
I want to thank Nick and Jack for helping me make my dreams a reality. I came to them seeking advice for growing my business. Other people in the past have told me that my ideas and dreams for my business were unattainable. Jack and Nick teamed up with me to brand myself and have opened doors that, in the past, were closed. They have opened my mind to see all of the different ways to make my business successful and to take it to the next level. Thanks to them, today, I am in a position to achieve my business goals and am creating financial freedom for my family and my business partners.
Ronel Jumpp, CEO, Jumpp Investment Group LLC
When I met Nick and Jack, my business was called Total Census Solutions, which was relevant to the niche I first started in (Senior Housing), but to the rest of the world it was confusing and very forgettable. Just by reviewing my Bio, before we even had much time to speak, Nick and Jack shot back a bunch of ideas about how my business was really centered around getting people the maximum ROI in their advertising, and spun out The ROI Guy brand for me. In the past 2 years since they helped me reinvent my brand, my business has taken off! Now everywhere I go, people call me the ROI Guy, which is fun, however, the most important thing is they also know where to call when they need solutions for tracking their marketing campaigns and getting the greatest ROI! Oh yeah, and they also like to have a bit of fun too!
- Richard Seppala, The ROI Guy, 
“I chose Dicks Nanton Agency because they get it. A lot of people provide marketing and PR but I was impressed with their ability to understand what drives a customer to do business with you. That’s pretty rare. I really felt that I needed a fresh vision in my business to help us pull off the extraordinary for our clients. I’m looking to Dicks Nanton Agency to provide fresh insight into Florida Leisure Vacation Homes and to help me take it to the next level,”
Banking has always been tough before for Entrepreneurs, but in this economy you need to be alert and take extra precautions. Here are some new rules to follow to help your business keep flowing.
1. Get more credit cards. Yes, I know some people are advising against this because it could have an adverse affect on your credit score. I can argue about how that theory is wrong, but your credit score isn’t the important point today, credit is. The problem is that banks are raising rates on credit cards on any excuse they can find. Additionally, they are also freezing cap amounts and no longer extending credit. As you pay down the credit card, your cap automatically lowers. This gives you no more credit and makes that card worthless to you. You need to get more credit cards when you can so you have options if problems with your others occur. New cards often have low teaser interest rates for 6 to 12 months. We all know this can work against you when you hit the time deadline but in the meantime you can transfer balances on cards you are having rate spikes with today. Deal with today’s problems and then work on cures for the future.
2. Watch your merchant accounts carefully. Banks have the right at any time to pull out money for a reserve if they feel they need to. If you are counting on that money for operations, and all of a sudden it gets frozen, you can be in big trouble. The best recourse against this is to build a relationship with someone at the bank who works in merchant services, and the higher up you can go the better. The relationship isn’t a guarantee something won’t happen – because most of the banks are tied in with card processors and don’t do the work themselves. Nevertheless, you are better off with a bank advocate pleading your case then you are talking to the 800 number recording.
3. Establish more than one merchant account. Banks always want all your business but today you simply cannot afford to do that, or you may wind up with an account you can’t use – and it will take more than 30 days to get a new one. In the mean time, you can’t take new charges on your old merchant account so you lose lots of cash flow. Having a back up is an answer, and use both of the accounts for some of the processing each month so you always know they are working. Even then, alarms will go off when the account all of a sudden has more money running through it then the bank’s computers think is normal – but at least you should be able to explain that you are now using them for all of your processing, so that’s the reason for the spike.
4. Consider lining up one or more investors who are prepared to step in should you have a crisis. If your merchant account does get a reserve requirement slapped against it, you will eventually get the money so you could use that reserve for a private loan. I am not saying this is easy, but thinking about this and other resources before a problem occurs, gives you more time to act – because you know what you need to do and who you might call to help.
