Personal Branding Expert, Nick Nanton, Esq., Featured in Los Angeles Times Article Discussing PETA Marketing
Nick Nanton, Esq., personal branding expert and co-founder of the Celebrity Branding Agency®, was recently featured in a Los Angeles Times article about the marketing strategies of animal rights advocacy group, P.E.T.A.
Orlando, Fla. – April 5, 2010 – Best-selling author, Nick Nanton, Esq., The Celebrity Lawyer and co-founder of the Celebrity Branding Agency®, was recently quoted in a Los Angeles Times article titled, “Fur: In Vogue and in the Line of Fire,” written by Susan Carpenter. The article ran on March 28th, 2010, and delves into the marketing practices of controversial animal rights advocacy group, People for the Ethical Treatment of Animals (PETA.) The article specifically dealt with PETA’s controversial campaigns to discourage the wearing of fur.
In the article, Nick commented on how PETA uses celebrities to help advocate the banning of fur clothing. "PETA isn't going to the Roseanne Barrs of the world," said Nick Nanton. “"They're going to people who set trends. You've seen them in US Weekly showing you what to wear before. Now they're going to show you what not to wear.”
"Fur has always been associated with glamour and sexiness, so the closer you can get to glamour and sexiness and show people, 'Hey, you can be sexy without fur,' that's the most successful pairing," Nanton continued.
Nick Nanton, Esq. is also known as “The Celebrity Lawyer” for his role in developing and marketing business and professional experts into Celebrity Experts in their field to help them gain credibility and recognition for their accomplishments. In addition to the Los Angeles Times, Nick’s expertise on branding and marketing has been sought out and featured in Orlando Sentinel, The Chicago Tribune, The California Chronicle, DailyMe.com, FastCompany.com, USA Today, Newsweek and the Wall Street Journal, among others.
The entire Los Angeles Times article can be found at http://articles.latimes.com/2010/mar/28/image/la-ig-peta-20100328
About Nick Nanton, Esq.:
Nick Nanton, Esq. is known as “The Celebrity Lawyer” for his role in developing and marketing business and professional experts into Celebrity Experts in their field, through personal branding, to help them gain credibility and recognition for their accomplishments. Nick is recognized as the nation’s leading expert on personal branding as Fast Company's Expert Blogger on the subject and lectures regularly on the topic at the University of Central Florida. His book Celebrity Branding You® has been selected as the textbook on personal branding at the University.
Nick serves as the Producer of America’s PremierExperts® television show and The Next Big Thing® radio show, both designed to recognize the top Experts in their field and bring their solutions to consumers.
Nick is an award winning songwriter, television producer and, the co-author of the best-selling books, Celebrity Branding You!®, Big Ideas for Your Business and Shift Happens. Nick also serves as editor and publisher of Celebrity Press™, a publishing company that produces and releases books by top Business Experts. Nick has been featured in USA Today, The Wall St. Journal, Newsweek, The New York Times, Entrepreneur® Magazine, FastCompany.com and has appeared on ABC, NBC, CBS, and FOX television affiliates speaking on subjects ranging from branding, marketing and law, to American Idol.
Nick is a member of the Florida Bar, holds a JD from the University of Florida Levin College of Law, as well as a BSBA in Finance from the University of Florida’s prestigious Warrington College of Business. Nick is also a voting member of The National Academy of Recording Arts & Sciences (NARAS, Home to The GRAMMYs) and spends his spare time rooting for the Florida Gators with his wife Kristina, and their two sons, Brock and Bowen.