Personal Branding Expert Nick Nanton Publishes Blog Urging Business Owners To Identify Their Target Market
Nick Nanton, Esq., The Celebrity Lawyer and Agent to top Celebrity Experts, notes that failing to properly identify their target market can cost a business owner thousands of dollars in misguided marketing.
Orlando, FL – May 31, 2012 - Nick Nanton, Esq., Founder of The Dicks and Nanton Companies, a Personal Branding company, recently published a Blog on his website (http://www.nicknanton.com) discussing the importance of identifying your target market. The Blog, titled “Zero in On Your Target Market” offers three questions to help business owners begin this process.
Nick Nanton writes, “Before you can create an effective personal brand and leverage it through a marketing campaign, you need to zero in on your target market. This sounds obvious, I know, but you wouldn’t believe how many business owners invest thousands of dollars into elaborate branding and marketing campaigns that don’t appeal to their target audience.”
The Dicks and Nanton Companies specialize in Personal Branding. They help clients to elevate their recognition and credibility in their business or professional niche.
The entire Blog can be found at http://www.celebritybrandingagency.com/blog/zero-in-on-your-target-market.php
About Nick Nanton, Esq.:
An Emmy Award Winning Director and Producer, Nick Nanton, Esq., is known as the Top Agent to Celebrity Experts around the world for his role in developing and marketing business and professional experts, through personal branding, media, marketing and PR. Nick is recognized as the nation’s leading expert on personal branding as Fast Company Magazine’s Expert Blogger on the subject and lectures regularly on the topic at at major universities around the world. His book Celebrity Branding You®, while an easy and informative read, has also been used a text book at the University level.
The CEO of The Dicks + Nanton Celebrity Branding Agency, an international agency with more than 1300 clients in 26 countries, Nick is an award winning director, producer and songwriter who has worked on everything from large scale events to television shows with the likes of Bill Cosby, President George H.W. Bush, Brian Tracy, Jack Canfield (The Secret, Creator of the Chicken Soup for the Soul Series), Michael Gerber, Dan Kennedy and many more.
Nick is recognized as one of the top thought-leaders in the business world and has co-authored 16 best-selling books alongside Brian Tracy, Dr. Ivan Misner (Founder of BNI), Jay Conrad Levinson (Author of the Guerilla Marketing Series), Leigh Steinberg and many others, including the breakthrough hit Celebrity Branding You!®.
Nick has published books by Brian Tracy, Mari Smith, Jack Canfield, Dan Kennedy and many other celebrity experts and Nick has led the marketing and PR campaigns that have driven more than 600 authors to Best-Seller status. Nick has been seen in USA Today, The Wall St. Journal, Newsweek, Inc. Magazine, The New York Times, Entrepreneur® Magazine, FastCompany.com. and has appeared on ABC, NBC, CBS, and FOX television affiliates around the country, as well as CNN, FOX News, CNBC, and MSNBC from coast to coast speaking on subjects ranging from branding, marketing and law, to American Idol.
Nick is a member of the Florida Bar, holds a JD from the University of Florida Levin College of Law, as well as a BSBA in Finance from the University of Florida’s Warrington College of Business. Nick is a voting member of The National Academy of Recording Arts & Sciences (NARAS, Home to The GRAMMYs), a member of The National Academy of Television Arts & Sciences (Home to the Emmy Awards) co-founder of the National Academy of Best-Selling Authors, an11-time Telly Award winner, and spends his spare time working with Young Life, Downtown Credo Orlando, Marketers for Good and rooting for the Florida Gators with his wife Kristina and their three children, Brock, Bowen and Addison.
To learn more about Nick Nanton, please visit http://www.nicknanton.com and http://www.CelebrityBrandingAgency.com